Make the impossible possible

Fighting Blindness are an Irish-based charity whose vision is to cure blindness, support people with sight loss and empower patients. They wanted to communicate an optimistic and hopeful message, informing the public that their investment in blindness research is working in generating new ways to restore people’s sight. 

Using simple conceptual illustrations, we developed a series of playful images that combined scientific icons with scenes illustrating the wonderful benefits that can come out of sight restoration treatment and gene therapy. 

Stargazing, visiting an art gallery or simply looking at nature; these simple activities we take for granted can be made possible through funding scientific research.